Project EverGreen, a national non-profit organization, originated the concept of an EverGreen Zone, now called GreenCare for Communities, in 2008 in Akron, OH. It added Milwaukee in 2009, while continuing the effort in Akron. It added the area from Raleigh-Durham to Greensboro-Winston Salem in North Carolina in 2010.
Because funding limitations prevent Project EverGreen from implementing GreenCare for Communities in every city of America, this “playbook” is designed for local green industry organizations to engage their community in a public education campaign on their own. The playbook outlines how to conduct a GreenCare for Communities campaign from start to finish.
Download the Playbook here.